Rob Anspach interviews Chris Bowman about marketing his dental service and how fear plays a major part in why patients don’t come back.
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Ep 3 – Smile, Marketing With Teeth!
Who Is Rob Anspach? {click his image to learn more}
Great stuff!
I’ve worked, directly and indirectly, with 3,500+ dentists, many of their staffs, and a crosscut of their patients.
My unofficial surveys show that prospective patients fear (1) Pain (2) The Costs (3) The Time Involved (4) Embarrassment (especially if they know any of the staff).